I recently got an email from the business owner asking me this question. A lot of business owners and marketers look at SEO like a bowl of alphabet soup trying to scoop up the right combination of letters to spell results for their business.

Click E-Deals Customers Never Have To Spoon For Results
First let’s define what SEO is. SEO is the acronym for Search Engine Optimization. In simple terms, this means aligning your online elements. That could be a webpage, images or videos with what the general public searching for. In this alignment, it is important to have the right mixture of SEO elements to get search engines to align your content with consumer searches.
There are really three kinds of SEO:
- No SEO is a business that is online and they have not taken any action to optimize their website or online presence. This is generally due to the lack understanding of the SEO, budget concerns & the positive impact it can have on their business.
- Bad SEO is where a web design company has taken on the job of designing their website or online presence and taken advantage of the business by creating poor SEO practices to cut cost, but yet charged the business for their SEO expertise. Instead of providing the proper SEO alignment, they push expensive “pay per click” packages on the business, not telling them that paid searches are clicked on at a rate of 1 to 3. They fail to tell them that a good SEO package is the foundation of continued results and creditability in the online community. Even worse is that a business could be paying for a complete SEO package to have it done incorrectly because the developer has limited knowledge as well.
- Good SEO is where the business has a good SEO partner or understanding of the positive impact that good SEO can have on their search engine rankings. They understand that today’s consumers are impatient and being in front of them online is critical to their long term success and existence. Generally they will contract a company that focuses on SEO, social networking & some forms of viral marketing.
There are other factors that play into rankings besides good SEO, but without good SEO programming all of the blogs updates, back links & forum posts will not lead to much outside of the occasional visitors.
Now I know what you are thinking, why does Click E-Deals need to have a hand in SEO? Yes, we are a targeted marketing company with a bias in Email Marketing, Online Surveys, Social Networking & Syndication. But we believe that if a business entrusts us with their online identity it is our responsibility to market those elements with every available resource. We create custom SEO for every active element a business has hosted on our system. Some competitors make these claims on their websites and in their presentations, but they fail to complete the total SEO cycle and can fall into the “Bad SEO” category.

Click E-Deals Takes The Worry Out Of SEO
What elements does Click E-Deals provide custom SEO for?
- Every Active Coupon In The System We create a SEO friendly link for every coupon created in our system. We understand that coupons can have expiration dates and search engines may only come around every few weeks. We take the standard HTML programming to create the search-friendly presence and convert it into an even more friendly programming code for search engines to spider on a more frequent basis.
- Free Mini-Website We give every active customer a free website presence in the Click E-Deals system when they do Email Marketing with Click E-Deals. Every page of this website has custom SEO that is specific to their business.
- Boutique Web Showcase Websites When businesses are looking for a little more customization for their online presence they can upgrade to our Web Showcase option and get their own domain. We apply customized SEO programming for every page of these websites.
- Web Cart Ecommerce Websites Every element of our ecommerce solutions has complete SEO programming. This includes all categories, products, active elements and custom pages. As soon as a product is input into the system, we program the SEO elements.
Of course, the question you have as a business owner is how much is this going to cost me? The answer is simple. It is included in the price of any Click-E Deals package. This means you save hundreds of dollars in setup and monthly maintenance costs. In addition, because your business is associated with a large network of local businesses, this improves your relevance and rankings in search engines. Want more information? Call us and we will be more than happy to give you active results of our results for other businesses.